Why aren’t people subscribing to my email list ?

By peter.stilgoe

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Dont hide your [tag]subscribe form[/tag], make sure its in a prominent position on each page & not hidden away through numerous links.

Make sure people know why they should be on your list, how are they going to benefit by subscribing to your email newsletter ? Insider tips & tricks, tutorials, advice on making money etc.

[tag]SPAM[/tag] emails are a part of every day life nowadays, people learn to live with them but they certainly don’t want to start recieving any more by subscribing to your list. Ensure visitors that you will not be reselling or spamming them when they get on your list.

Keep it simple, don’t ask for their life story! Just get the key information like name & email address. If you need extra information you can get this at a later date once you have built up a trust relationship with your subscriber base.

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October 16th, 2006

About... peter.stilgoe

This author published 482 posts in this site.
Sharepoint, InfoPath, K2, Nintex, Business Process Mapping, Business Intelligence, Automation, ECM, Document Management, Document Imaging, Internet Marketing & Online Business Consultant Email / MSN: pstilgoe@hotmail.com LinkedIn: Pete Stilgoe - Sharepoint Consultant