Custom Designed Stationery – www.stationerystall.co.uk

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The Stationery Stall (http://www.stationerystall.co.uk) specialise in custom-designed stationery, both printed and hand-made. With each design we combine our creativity and flair to co-ordinate your wedding accessories, from the initial save the date cards to the invitations, order of service, table plan, thank you cards and more. We will work closely with you to design your … Continue reading Custom Designed Stationery – www.stationerystall.co.uk

Internet domain names the new 21st century real estate

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Inside a midtown hotel, Larry Fischer is on his mobile phone with a financial backer as his partner Ari Goldberger does quick research on a laptop computer. They are bidding furiously at this auction of Internet domain names, with hopes of snagging megayachts.com. The duo won’t be deterred. They want this name. “$110,000 (euro79,693), yes … Continue reading Internet domain names the new 21st century real estate

How two Boston entrepreneurs are making millions from names as simple as chocolate.com

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The fact that Andrew Miller and Michael Zapolin don’t speak German was never a problem, until the two Internet investors decided to buy the domain name “choco-late.com.” The owner, a man in Germany who didn’t speak English, was content to paper the site with ads for chocolate companies and collect pocket change whenever someone clicked … Continue reading How two Boston entrepreneurs are making millions from names as simple as chocolate.com

Internet ads surge, even as Google keeps mum

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GROWTH in the online advertising industry shows few signs of slowing, with ads generated by search engines and directories surging ahead of banners, pop-ups and classified ads. Advertisers spent $294 million advertising online in the first quarter of 2007, according to the first report delivered by PricewaterhouseCoopers. The January-March quarter has always been the weakest … Continue reading Internet ads surge, even as Google keeps mum

YouTube to GooTube

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[tag]YouTube[/tag] has finally made its first dollar (and about 1.65 billion at that) instead of just losing money. It was acquired by Google. [tag]Google[/tag] hopes that YouTube will do for Google Video what [tag]Google Video[/tag] failed to do for people willing to post their videos on the net. What will change on YouTube? Not much … Continue reading YouTube to GooTube

Yahoo hacked my laptop!

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Today I discovered [tag]Yahoo[/tag]! have recently released [tag]Yahoo Time Capsule[/tag], a site that archives peoples [tag]photos[/tag], videos, thoughts etc. It appears to have only been launched in the past few weeks. Why gutted ? This is a project i’ve been working on for over 12 months, my site was called TheWorldInFaces.com and was going to … Continue reading Yahoo hacked my laptop!

YouTube wildly profitable?

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YouTube wildly profitable? by ZDNet‘s Mitch Ratcliffe — Froosh over at hipmojo.com argues that YouTube is “wildly profitable” and estimates the company pulls down $7.5 million a month in revenue. Venture capitalist Fred Wilson says Froosh’s analsysis is not “crazy math,” but I’d argue it is sketchy and decidedly optimistic math. Let’s go to the … Continue reading YouTube wildly profitable?

Integrating offline & online advertising

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Integrating offline with online in [tag]ad campaigns[/tag] has been proven to increase [tag]brand awareness[/tag], [tag]brand image[/tag] & [tag]purchase intent[/tag]. Brand awareness can increase by upto 4% whilst purchase intent can be more than 2% higher as a result of [tag]online ad campaigns[/tag]. (Source: Dynamic logic survey which researched over 400 ad campaigns)

Some Brand Attitude Statistics

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[tag]Interactive ads[/tag] raise [tag]brand awareness[/tag] by up to 13% and [tag]brand recall[/tag] by up to 199%, depending on sector (Taylor Nelson Sofres / iAB) Large rectangle sizes ans superbanners are the most effective for raising awareness (Dynamic logic / Nielsen)

Inspirational Quotes By Napolean Hill

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“Whatever the mind of man can conceive and believe, it can achieve.” “Your big [tag]opportunity[/tag] may be right where you are now.” “The battle is all over except the “shouting” when one knows what is wanted and has made up his mind to get it, whatever the price may be.”

Ad Recall Statistics

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A few interesting statistics about [tag]ad recall[/tag] & the effectiveness of the ad medium: Morgan Stanley Dean Witter research shows that the Internet beats other media in terms of ad recall – 27 percent – ahead of magazines (26 percent), newspapers (23 percent) and TV (17 percent) Size doesn’t matter! Although ads on the internet … Continue reading Ad Recall Statistics

77% of online shoppers read reviews from other users

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77% of online shoppers read reviews from other users by ZDNet‘s ZDNet Research — 77% of online shoppers use consumer generated product reviews/ratings and those who find them useful are more loyal to stores with reviews/ratings featured, JupiterResearch reports.

Google’s Profit Doubles

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By MYLENE MANGALINDAN, Wall Street Journal July 20, 2006 6:45 p.m. Google Inc.’s second-quarter profit doubled and revenue soared 77%, an indication that the Web search company is gaining market share and controlling its costs as more advertisers shift their spending to the Internet from traditional media. The results, which sent Google shares up more … Continue reading Google’s Profit Doubles

Money Forum

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Discuss ways of making money and investment strategies with like minded people at TalkFinances.com

Discover the powerful insights of self-made millionaire entrepreneurs

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This is a book I recently read whilst on holiday & found it easy to read & excellent motivator for budding entrepreneurs. Heres a quick intro: “Inspired by the true story of a flight with Sir Richard Branson, Millionaire Upgrade blows the lid off the accepted belief that successful entrepreneurs are a breed apart, possessing … Continue reading Discover the powerful insights of self-made millionaire entrepreneurs

10 Modern Marketing Facts

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1. The consumer is in control. “We need to embrace the urgent implications of consumer control.” Jim Stengel, Global Marketing Officer, Procter & Gamble 2. The consumer is sceptical and increasingly resistant to advertising. “In the US 69 per cent of consumers are interested in products and services that allow them to block, skip or … Continue reading 10 Modern Marketing Facts

Whats makes a entrepreneur ?

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Rupert Steiner in his book ‘My First Break’ attempted to define the secret of becoming an entrepreneur and following interviews with over one hundred entrepreneurs, Steiner concluded that there was not one defined path. He has, however, drawn out observations of an entrepreneur’s personality traits. They have a tendency to be rebels, outsiders, original thinkers, … Continue reading Whats makes a entrepreneur ?