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	<title>PeteStilgoe.com &#187; Internet Marketing</title>
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	<link>http://www.petestilgoe.com</link>
	<description>&#34;Be fearful when others are greedy, be greedy when others are fearful.”</description>
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		<title>Determining how much you should be paying per click for your affiliate campaigns</title>
		<link>http://www.petestilgoe.com/2008/03/determining-how-much-you-should-be-paying-per-click-for-your-affiliate-campaigns/</link>
		<comments>http://www.petestilgoe.com/2008/03/determining-how-much-you-should-be-paying-per-click-for-your-affiliate-campaigns/#comments</comments>
		<pubDate>Wed, 05 Mar 2008 18:19:10 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Making Money]]></category>
		<category><![CDATA[Pay Per Click]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=212</guid>
		<description><![CDATA[

A good rule of thumb to determine your initial bid is as follows:
Assume average conversion rate: 1% = 0.01 (5%-10% for pay per lead)
Let’s say your commission payout is : $20
Then a good place for you to start bidding 1% x $20 = 0.01 x $20
This is because the conversion rate times the commission (affiliate [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AdCenter Labs &#8211; Essential tools for Internet Marketeers</title>
		<link>http://www.petestilgoe.com/2008/03/adcenter-labs-essential-tools-for-internet-marketeers/</link>
		<comments>http://www.petestilgoe.com/2008/03/adcenter-labs-essential-tools-for-internet-marketeers/#comments</comments>
		<pubDate>Tue, 04 Mar 2008 19:54:32 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Analytics & Tracking]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Pay Per Click]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=210</guid>
		<description><![CDATA[

Checkout Adcenter Labs here: MSN Adlab
Loads of cool tools here but one that looks very interesting is &#8216;Detecting Online Commercial Intention&#8217;
Microsoft adCenter can detect your customers&#8217; intention to purchase products or acquire information. For example, if a customer searches for &#8220;canon digital camera&#8221;, it is likely that he or she wants to purchase a canon [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Company pays £560,000 to add &#8220;s&#8221; to domain name</title>
		<link>http://www.petestilgoe.com/2008/02/company-pays-%c2%a3560000-to-add-s-to-domain-name/</link>
		<comments>http://www.petestilgoe.com/2008/02/company-pays-%c2%a3560000-to-add-s-to-domain-name/#comments</comments>
		<pubDate>Wed, 06 Feb 2008 16:41:39 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Domain Name Investing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=205</guid>
		<description><![CDATA[

A cruise operator has paid £560,000 for a domain name, blasting the previous British record sale out of the water.
Cruise.co.uk bought the domain Cruises.co.uk from German travel company Nees Reisen, adding just one letter to its existing domain.
The deal eclipses the previous British record which saw recycle.co.uk snapped up by City financiers ASAP Ventures for [...]]]></description>
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		</item>
		<item>
		<title>Media Corp acquires sport.co.uk</title>
		<link>http://www.petestilgoe.com/2008/01/media-corp-acquires-sportcouk/</link>
		<comments>http://www.petestilgoe.com/2008/01/media-corp-acquires-sportcouk/#comments</comments>
		<pubDate>Tue, 22 Jan 2008 08:28:51 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Domain Name Investing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=204</guid>
		<description><![CDATA[

Media Corp has acquired the domain name and website sport.co.uk for £135,000 as part of a continuing focus on expanding its digital properties.
Media Corp, which revealed it was overhauling Gambling.com last month, said it wanted to develop sport.co.uk as a key sports portal, with information, news and stats on global sports.
Justin Drummond, Media Corp CEO, [...]]]></description>
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		</item>
		<item>
		<title>Simple Split Testing Script &#8211; PHP</title>
		<link>http://www.petestilgoe.com/2008/01/simple-split-testing-script-php/</link>
		<comments>http://www.petestilgoe.com/2008/01/simple-split-testing-script-php/#comments</comments>
		<pubDate>Thu, 17 Jan 2008 20:16:29 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Analytics & Tracking]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=203</guid>
		<description><![CDATA[

Send your clicks to this script to split test your landing pages.

After 15 / 20 conversions drop your worst peforming landing page &#038; replace it with a new version.
Rinse &#038; repeat and watch the $$$$ roll in&#8230;&#8230;&#8230;

]]></description>
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		</item>
		<item>
		<title>Useful Cloaking Script</title>
		<link>http://www.petestilgoe.com/2007/12/useful-cloaking-script/</link>
		<comments>http://www.petestilgoe.com/2007/12/useful-cloaking-script/#comments</comments>
		<pubDate>Thu, 20 Dec 2007 18:40:16 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=197</guid>
		<description><![CDATA[


Youl see that mods from facebook flyers will see the page you WANT THEM TO SEE to get your flyers approved, everyone else will go to your highly tuned landing page&#8230;.. 
***Note: Make sure when using scripts that modify headers, to remove any whitespace outside the PHP tags or you will get an error.
Source &#038; [...]]]></description>
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		</item>
		<item>
		<title>Useful Internet Marketing Tools</title>
		<link>http://www.petestilgoe.com/2007/12/useful-internet-marketing-tools/</link>
		<comments>http://www.petestilgoe.com/2007/12/useful-internet-marketing-tools/#comments</comments>
		<pubDate>Thu, 13 Dec 2007 20:22:31 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Domain Name Investing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=196</guid>
		<description><![CDATA[

Courtesy of a post on WickedFire posted here for my notes:
Preview your adwords ads from any country

https://adwords.google.com/select/Ad&#8230;ingPreviewTool
Local Adwords &#38; Keyword Lists

Local PPC Adwords &#38; Keyword List Creator @ 5minutesite.com
Google Keyword Metrics Tool

The New Google Keyword Metrics Tool
Research your KW

SEO Book Keyword Suggestion Tool

https://adwords.google.com/select/KeywordToolExternal

Free Keyword Suggestion Tool (Wordtracker Suggestion Tool &#38; Overture Bid Tool
Combined) &#38; Keyword [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Lapsed domain names bought in seconds</title>
		<link>http://www.petestilgoe.com/2007/11/lapsed-domain-names-bought-in-seconds/</link>
		<comments>http://www.petestilgoe.com/2007/11/lapsed-domain-names-bought-in-seconds/#comments</comments>
		<pubDate>Mon, 26 Nov 2007 14:14:40 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Domain Name Investing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=193</guid>
		<description><![CDATA[

Website owners have been warned to keep their registration up to date because lapsed domain names are being snapped up within 10 seconds of becoming available.
Re-registration, which has to be done every two years, can cost as little as £5 but you can pay ten times as much to get an address back &#8211; and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Simple voting script for your affilliate offers</title>
		<link>http://www.petestilgoe.com/2007/11/simple-voting-script-for-your-affilliate-offers/</link>
		<comments>http://www.petestilgoe.com/2007/11/simple-voting-script-for-your-affilliate-offers/#comments</comments>
		<pubDate>Sun, 11 Nov 2007 10:01:44 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=186</guid>
		<description><![CDATA[

Goat or boat ?
yes
no





]]></description>
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		</item>
		<item>
		<title>Affiliate marketing &#8211; Where Why How ?</title>
		<link>http://www.petestilgoe.com/2007/11/affiliate-marketing-where-why-how/</link>
		<comments>http://www.petestilgoe.com/2007/11/affiliate-marketing-where-why-how/#comments</comments>
		<pubDate>Tue, 06 Nov 2007 19:50:43 +0000</pubDate>
		<dc:creator>peter.stilgoe</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Making Money]]></category>

		<guid isPermaLink="false">http://www.petestilgoe.com/?p=183</guid>
		<description><![CDATA[

Who was their target audience?
What offer were they pushing?
Where was that offer being offered/pushed/displayed?
When was that offer being presented?
Why was it succesful?
Advertising, who advertises what in commercial breaks in between football matches, kids TV, chat shows etc ?

]]></description>
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